Launched in 1998, “Easies” is targeted to the customers between the age group of 25 to 40 years, mostly corporate executives. “Easies” is positioned as a brand for young executives.
One of the four iconic brands “Easies” is definitely for someone with a unique sense of style and a refreshing new outlook towards life. A classic range of apparel for the modern, uber-cool man, Easies is known for redefining corporate fashion in India, the coolest possible way. With fresh colours, trendy cuts and patterns, here’s where you will find the perfect blend of style and comfort, like nowhere else. When it comes to quality, we choose form the most premium range of fabric and linen to design garments keeping in mind the latest global trends from the world of men’s fashion.
From semi-formals, to polo-tees; from smart trousers to comfortable three-fourths, Easies has gone a long way to impress men who love to take life easy. Dress-up, head out to your corporate meeting and hit the sweet spot between work and play, go clubbing in the evening or simply chill doing nothing on a lazy afternoon, Easies has something for every occasion that a smart, cheeky and stylish man looks for. Our designers innovate and bring in contemporary elements prints and combinations through every collection of ours that maintains the right balance of chic and naughtiness.